The Zibra brand was created in 2004 by Michael Sherman, with the goal of creating products that were designed and developed entirely from a customer's perspective, truly solving customer's problems.
The first products, aimed at the painting industry were launched a year later.
The question that the Zibra team ask is always: is there a solution that already exists to this problem or has this problem truly never been solved?
From this question they set out to create products that simple make life easier.